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By: Richard Bolarsky
A traveling “Sexology 101” truck packed with condoms, sex toys and explicit relationship advice has been making rounds at New Jersey colleges, drawing large student crowds and raising eyebrows, according to a report by the New York Post.
The truck — part of a “Sex & Wellness College Tour” backed by retail chain Spencer’s — recently stopped at several campuses across the state, including Rowan University, Monmouth University, and Stockton University. At each stop, students lined up to grab free products and take part in activities centered around sex and relationships.
According to the New York Post, the brightly colored truck offered a mix of giveaways and guidance, with students spinning prize wheels and walking away with bags filled with condoms, adult toys and branded merchandise. The effort is tied to Spencer’s in-house “Sexology” line, which features a range of intimate products typically sold in its mall locations.
At Rowan University in Glassboro, turnout was especially high, with students crowding around the vehicle as music played and staff encouraged participation. The Post reported that many attendees appeared enthusiastic, treating the event as both entertainment and a chance to openly discuss topics that are often considered taboo.
A central figure at several stops was Dirty Lola, described as a “pleasure expert,” who answered anonymous student questions on everything from dating to more explicit concerns. The Q&A sessions were designed to create what organizers called a judgment-free environment, though the nature of the topics drew mixed reactions.
Spencer’s representatives told the New York Post that the goal of the tour is to normalize conversations about sex and wellness among young adults. By bringing the experience directly to campuses, the company said it hopes to make students more comfortable discussing personal issues and practicing safe habits.
The events were sometimes coordinated with campus groups. At Rowan, the LGBTQ+ organization PRISM partnered with Spencer’s to help host the truck and promote the appearance, contributing to the large turnout, according to the report.
Still, the tour has not been without controversy. The New York Post noted that at one stop, the truck’s visit overlapped with a children’s event on campus, sparking criticism from some who questioned the appropriateness of the programming in a shared space. Organizers characterized the overlap as an oversight rather than an intentional decision.
Student reactions, as cited by the Post, ranged from supportive to surprised. Some attendees said the event offered useful information and helped break down stigmas, while others appeared drawn more by curiosity and the novelty of the traveling display.
The tour reflects a broader push by companies like Spencer’s to blend retail marketing with experiential events, particularly on college campuses where younger consumers are seen as a key audience. By combining giveaways, entertainment and education, the “Sexology 101” truck aims to stand out
