Tommy Hilfiger Leaves Flagship Store on 5th Avenue for Bigger HQ on Madison Ave

Say goodbye to Tommy Hilfiger’s Fifth Avenue.

And say hello to even more of Tommy Hilfiger’s on Madison Avenue.

Just over a month following the closure of the retailer’s flagship Fifth Avenue location, the New York Post is reporting that the firm has enlarged its Madison Avenue corporate HQ to the tune of roughly 14,000 square feet.

“The firm plans to expand its offices to the 10th floor of 285 Madison Ave., bringing its total space in the building to 220,000 square feet. Hilfiger’s offices stretch across the building’s second and third floors, as well as through the sixth and 12th floors,” reports Crain’s New York Business. “Matthew Astrachan, Mitchell Konsker and Steven Bauer of JLL represented Hilfiger’s parent company, PVH Corp., in the lease, the Post reported. The asking rent was $78 per square foot.”

RFR Realty, which reportedly owns the building, has at the same time inked a deal with Quantitative Brokers, a financial technology firm, for approximately 7,000 square feet up on the 17th floor.

Hilfiger’s four-level, 22,000-square-foot store at 681 Fifth Ave. closed at the end of March. The company said at the time it would focus its strategy on engaging “digitally savvy North American consumers,” reports Crain’s.

The company’s news has not all been as positive of late, however. According to thepaypers.com, safety Detective has revealed a security breach in the Tommy Hilfiger Japan client database, exposing personal details of hundreds of thousands of customers.

“Tommy Hilfiger’s Japanese website, which received nearly one million visits so far in 2019, runs on an open Elasticsearch server not intended for URL access. But with minimal manipulation, the research team of Safety Detective was able to find the gaping security oversight to the customer database,” said a press release.

The unsecured database provided easy access to the personal details of hundreds of thousands of customers in Japan, including first and last names, addresses, phone numbers, email addresses, dates of birth, last purchase dates, total orders made, and membership numbers, the release continued. “The unencrypted info, stretching as far back as 2014, was accessible without a password, leaving the sensitive data completely unprotected.”

In addition to the vast customer info, details on millions of orders were reportedly also accessible, including product descriptions, prices, pictures, sizes, SKUs, and manufacturing dates; as well as nationwide store locators complete with phone numbers, addresses, and more. “Safety Detective team spoke to the Senior Vice President of Security at PVH, the parent company of Tommy Hilfiger (as well as Calvin Klein, Van Heusen, IZOD, ARROW, Speedo, Warner’s, and Olga), who acted quickly after receiving the disclosure to shut down the affected servers.”